FOCUS (USA) A New Collection to vivi-direct

03 Apr / Posted By Viv Allinson / Share:

"Focus" from the USA is a beautiful collection of stylish and flattering styles, beautifully made, and using natural fibres with a big focus on linens and cottons; all fresh, breathable, natural fabrics. Eco-friendly, environmentally-friendly, body-friendly. There are casual, contemporary, and classic styles; some quirky and funky, but all easy to wear, timeless, ageless, at good price points, and great additions to refresh any wardrobe.

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Tags: Dresses, Ladies, Linen, Natural Fabrics, Tops, Trousers, Tunics

About the Author

Owner and founder of the online business vivi-direct.com since 2002. Prior to that, owner and founder of the shop "VIVI" (from 1986 to 2003) in the beautiful little Cheshire town of Knutsford, after many years experience in the women's clothing trade. This began with post graduate management training at Harrods of Knightsbrige, London. Viv then progressed to work in virtually every role throughout the clothing industry including retail management, international product sourcing, design, production & distribution, sales management, and finally UK central ladieswear buyer for a large international wholesale company. After a career break for marriage and children, in 1985 Viv decided it was time to put her experience to the test and fulfil her dream to open her own business - ViVi - in 1986.